Microsite | Realistic Ways You Can Fight Climate Change Today

I partnered with the writer, developer, SEO and the data analysts from the concept and outline phase to the final production of this project. The toggle toolbar helps the user identify which acts of service they can do given the 3 variables that they have the toggle set.

The biggest challenge was making sure that the content and the data were accurate in the way that the developer made the interactions with the toggles work.

The biggest success was the end result being functional, accurate, evergreen, and helpful piece of content for people to use as a point of reference when trying to leave this world a better place than they left it.

Client: 2U | Milken Institute School of Public Health at the George Washington University

Split image showing web pages about climate change; left side with green header "Understanding Climate Change," right side with blue header "Realistic Ways You Can Fight Climate Change Today."
Image with abstract purple and blue wavy lines, showing clothespins on a rope, with text 'How to Create an Energy Efficient Home'.
Colorful clothing rack with text 'How to Practice Sustainable Shopping' over abstract wavy design.
Hand planting seedlings in soil with text "How to Adopt Sustainable Eating Habits"
Bicycle wheel with blue wave background and text "How to Prioritize Eco-Friendly Transportation and Travel"
Infographic listing three ways to decrease carbon footprint: living car-free, avoiding air travel, and eating a plant-based diet. Includes icons of a bicycle, an airplane, and various vegetables, with accompanying text description.
Graph showing global temperature anomalies in Fahrenheit from 1880 to 2020, with a rising trend.
Graph showing CO2 levels from 1960 to 2020, indicating a steady increase from about 315 to over 400 parts per million. Source: NASA.

Process

Type & Color Exploration

Typography and color palette guide with text styles for desktop, tablet, and mobile layouts, including various headings in Montserrat font and body text in Roboto. Color swatches include shades of purple, blue, orange, green, and gray.

Texture & Imagery

Collage of web design templates, color swatches, and packaging designs
Collage of agricultural and nature scenes including fields, farming, and healthy food imagery.