Target audience: Adventurous young adults
The word Kalani is the Hawaiian for the sky. Kalani Tea is an eco-friendly tea that is easy to transport for outdoor activities such as hiking, climbing, rafting etc. With little waste from the carrier it is easy to store away the remains of the packaging after the beverage is consumed. The reusable plastic bottles can be frozen, recycled and rolled up for ideal storage. With the hand written typography it brings in a more organic aesthetic to the product.